A graphic designer uses important elements such text, illustrations, symbols, photography, textures, colors and letterforms to create print and web-based design for a large variety of customers. They are essentially visual problem solving which working fields such as branding, packaging, publishing, advertising and digital design. Movie posters, concert tickets, corporate reports, your favourite apps and for sure the entire website all are based on effective graphic design to get the client's attention and help them get to the meaning of what the client want to say. What is Graphic Design For? is both an in-depth exploration of successful design, and perfect portfolio of cutting-edge work from designers and studios around the world.

Graphic design can use image-based designs involving photos, illustrations, logos and symbols, type-based designs, or a combination of both techniques. These designs can include various combinations of the following elements: lines, shapes, color, texture. Designers are applying to a variety of methods to combine art and technology to communicate a particular message and create an impressive visual.